Tuesday, October 19, 2010

Marc Jacobs Advertising 1998-2009


I recently bought this book called Marc Jacobs Advertising 1998-2009 which contains all the photographs Juergen Teller took for Marc Jacobs during that time period. I have been a fan of Juergen Teller's work for quite a long time and he is among my favourites (Ryan McGinley, Walter Pfeiffer, Lina Scheynius and the Magnum ones). What I find interesting is that his photographs appear to be random snapshots at first but somehow possess their very own aesthetics. I am sure the settings and compositions are often put together very carefully despite how simple it might look. It is great for a brand like Marc Jacobs to collaborate with the same photographer for so long because it makes their advertisings instantly recognizable and gives them an own strong voice and identity. There are many celebrities and artists featured in the ads like Sofia Coppola, Dakota Fanning, Meg White and Ryan McGinley. I am pretty happy about the book and its quality, I only wished they would have made some of the horizontal pictures bigger than how they actually looked in the ad campaign.




(click to enlarge)
All photography © Juergen Teller and published by Steidl

20 comments:

  1. this book would be perfect for my coffee table...i die!

    fashionmademefunky.blogspot.com

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  2. This looks like a really cool book to have in the collection and I'm hoping to get a copy very soon. Thanks for posting the pics.

    Ernest B.

    www.anernestpointofview.blogspot.com

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  3. It seems to be a beautiful book.

    biz
    caro from geneva

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  4. That's what an awesome photobook is supposed to be!
    now I so want that book! [2]

    Grüße aus dem Nachbarsland ^^

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  5. These teasers are so refreshing. They won my heart.

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  6. hans au gseh im Orell Füssli... Hans aber denn nöd kauft, will ich im momänt echli knapp bi Kasse bin! ;) Hesches im Orell Füssli kauft?
    Isch voll geil!

    jetzt isch ja denn widr Kostumeshow... gahsch? ich weiss noni öbi söll!

    liebe Gruess

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  7. Sehr gut gelungen wie bereits der Werbefilm für "DAISY"

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  8. I want this book to.

    :)

    http://imdiogodantas.blogspot.com

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  9. Such an insane photographer!! Love it!!

    www.celebrityowned.com

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  10. really like this book!! was at Juergen Teller's book signing at Marc Jacobs store in London a year ago and he kindly signed me an add that i've framed since, his photographic work is just beyond!!

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  11. Hey Pascal--

    I have a really random question that I have been wondering for awhile now.

    Since you live in Switzerland, why is your Twitter and Blog and everything else in English? What is your primary language and why don't you write in that?

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  12. how much did it cost pascal?

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  13. primary language in switzerland is german. i decided to write in english to give more people access to my blog.

    ~75$ http://www.amazon.com/Juergen-Teller-Jacobs-Advertising-1998-2009/dp/386521715X/ref=pd_cp_b_1

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  14. i do love their advertising with juergen

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  15. Marc Jacobs' advertising are always fun and artistic. I was so happy to win a MJ bag for men. Definitely my favorite designer.

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  16. Just reading this post made me want to go out and buy it!

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  17. I have always loved the polaroid feel to his advertising...thanks for sharing the book.

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